La guía definitiva para Experiência em marketing
La guía definitiva para Experiência em marketing
Blog Article
fazem com que suas imagens possam ser compreendidas pelos mecanismos de busca e por usuários que utilizam leitores de tela, como deficientes visuais.
Merienda you click on any of the backlink numbers, you’ll be redirected to a list of backlinks of a given page in Ahrefs’ Site Explorer.
Metodologia/abordagem: A pesquisa desenvolvida foi exploratória e quantitativa, utilizando coleta de dados por meio de questionários aplicados online em mídias sociais digitais com consumidores de meios de hospedagem.
Digital marketing: The influence of digital social media on the purchase decision process of accomodation consumers
So it’s no surprise that Google uses the words in the anchor text to better understand what the referenced page is about and what keywords it deserves to rank for. In fact, Google’s original PageRank patent talks about this quite explicitly (bolding is mine):
But not every page of your website is a one-of-a-kind masterpiece worthy of a thousand links. So SEO professionals have devised a set of tactics to persuade the owners of other websites to add links to their pages.
The best content marketing strategies consider your audience’s needs and preferences. For example, if your audience is on TikTok, create entertaining short videos showcasing your brand’s personality.
For example, a quick content gap analysis of our own blog against the blogs of our competitors reveals a bunch of great topics that they get search traffic from, while we don’t.
Just put your keyword into Ahrefs’ Keywords Explorer and scroll down to the “SERP Overview” widget. You’ll see the top-ranking pages along with how many backlinks (and linking domains) they have.
So let’s say you’ve done your keyword research and a very specific page that you need to rank well in Google for a certain keyword. And you need to build links to that very specific page.
These can be the same (some people use social media for fun and research) but are often different. If your audience uses search engines, conduct keyword research to understand what they are searching for. Both are valuable parts of an online marketing strategy.
Over many years of building links, SEOs have gathered a lot of empirical evidence that links from more well-known and authoritative websites have a bigger influence on your page’s rankings in Google.
The UR of this very page that you’re reading is 30, and it has backlinks from over a thousand different websites (ref. domains):
The same applies to more info your website: If there’s nothing interesting or useful about it, then why would anyone care to link to it?